Driven Demand Change
Utilising that production facility to its utmost
capacity? Your sales
channels are used to acting in response to the production pipeline? But
are you really exploring the market potentials? Is your production
facility geared to producing the most profitable products
Can they do it at the right time? Is your own production facility the
or can you sub-contract at better terms?
Explore the sales opportunities. Let the most profitable sales drive
your business. Let the demand for the products (or services) that you gain
most from determine how, where, when and who provides them. Use technology
to collect sales prospects, analyse and forecast sales patterns and keep
track of which products (or services) are the most profitable.
Then you are a true market driven